When is it difficult to do business with you?
Being familiar with all touchpoints that the clients encounter in their journey with the company is important to offer a superior customer experience
In the age of the customer it's important to not confuse the meaning of customer experience with the meaning of shopping experience
If you want to offer a superior customer experience, you need to listen your "promoters" and compare their requests with the values of your brand
Kerry Bodine is in Milan to join the meeting outside intelligence
Art and science in the customer experience
According to a recent research of Forrester, italian clients are not satisfied. Their customer experience speaks clearly